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How much is Google AI Pro in the UK?
Short answer
Google AI Pro costs £18.99 a month in the UK, according to Google's UK Gemini plans page (checked 17 October 2026). It adds the Pro model, higher Gemini limits, Gemini in Gmail and Docs, video generation and 5 TB of storage. Google AI Plus is £4.49 a month, and AI Ultra starts at £79.99. Gemini itself has a free tier.
UK Gemini plans (17 October 2026)
| Plan | UK price | Highlights |
|---|---|---|
| Free | £0 | Gemini app with Flash model, 15 GB storage |
| Google AI Plus | £4.49 a month | 2x Free usage, some video generation, 400 GB storage |
| Google AI Pro | £18.99 a month | Pro model, 4x Free usage, Gemini in Google apps, 5 TB storage |
| Google AI Ultra | £79.99 or £189.99 a month | 5x or 20x Pro usage, first access to new features |
The UK App Store lists the same £4.49, £18.99 and £189.99 prices in the Google Gemini app.
Is Google AI Pro worth it?
It's good value if you already pay for Google storage or live in Gmail, Docs and Sheets, because the storage is included. If you mainly want a chatbot, compare ChatGPT Plus at £19.99.
Business accounts
Google Workspace business plans include Gemini; see is Gemini free in Google Workspace?
Related questions
Is Gemini free?
Yes, with lower limits. See is Google Gemini free?
What happened to Gemini Advanced?
Google replaced the Gemini Advanced name with Google AI plans. Google AI Pro is the closest match.
Does Google AI Pro include Gemini in Gmail?
Yes, for personal accounts. See is Gemini in Gmail safe?
Is Google AI Pro free for students in the UK?
Not Pro. Google's UK student offer in 2026 is one year of Google AI Plus free for eligible university students aged 18 or over, verified through SheerID. It must be claimed by 31 December 2026 and then renews at £4.49 a month unless you cancel (checked 18 October 2026).
Sources
- Google: Gemini subscriptions (UK)
- Apple App Store (UK): Google Gemini
- Google: Gemini for students (UK)
- Google One Help: claim a student offer
Checked 17 October 2026. Rules and prices change, so check the source before you rely on it. This is general information, not legal, tax or financial advice.
More on ai costs and free plans
- Are AI tools free?
- Can ChatGPT Plus make videos?
- Can I claim ChatGPT as a business expense in the UK?
- Can more than one person use ChatGPT Plus?
- Do AI subscriptions like Claude, Canva and Grammarly charge UK VAT?
- Does ChatGPT Plus have usage limits?
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