Tools · AI assistant

Gemini (Google AI plans)

Google's AI assistant, in its own app and built into Gmail, Docs and other Google apps on paid plans.

Free plan

Price

Free: $0 with a Google Account. Google AI Plus: $4.99 a month. Google AI Pro: $19.99 a month. Ultra from $99.99 a month.

Free plan

Everyday help in the Gemini app with a Google Account, with lower usage limits than the paid plans.

Best for

Businesses already on Google Workspace or Gmail who want AI inside the tools they use.

Watch out for

Usage limits are described as multiples of the free plan, not fixed numbers. Our check showed US-dollar prices; the provider may show pounds to UK visitors.

UK notes

Available in the UK. Our check showed US-dollar prices; the provider may show pounds to UK visitors.

Made by

Google · Visit site

Price checked on 2026-10-14 against the sources below. Prices change; always confirm on the provider's page. How we check prices.

Useful for

Admin and emailResearchWriting

Alternatives to Gemini (Google AI plans)

ChatGPT

Free plan

A general AI assistant for drafting emails, quotes, policies and posts, summarising documents and answering questions.

Claude

Free plan

An AI assistant that is good with long documents, careful writing and summaries.

Microsoft 365 Copilot

£ pricing

AI built into Word, Excel, Outlook and Teams for businesses on Microsoft 365.

Questions

Does Gemini (Google AI plans) have a free plan?

Yes. Everyday help in the Gemini app with a Google Account, with lower usage limits than the paid plans.

How much does Gemini (Google AI plans) cost?

Free: $0 with a Google Account. Google AI Plus: $4.99 a month. Google AI Pro: $19.99 a month. Ultra from $99.99 a month.

What are the alternatives to Gemini (Google AI plans)?

Alternatives include ChatGPT, Claude, Microsoft 365 Copilot.

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Sources

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