Guides · Updated 2026-10-16
ChatGPT prompts for online shops (UK)
These prompts help small online shops with product pages, shipping messages, cancellation information and follow-ups. Fill in the [brackets], paste into ChatGPT, Claude or Gemini, and check every price and stock figure. Rules checked on 16 October 2026.
Catalogue copy
1. Product page from a spec sheet
Write a product page for [item] using only this spec sheet: [paste]. Include a short intro, bullet specs, and care/use notes. British spelling. Don't invent certifications or reviews.
2. Size / fit guide blurb
Write a clear size guide intro for [clothing / shoes / other]: how to measure, what to do if between sizes, link to [returns policy]. British spelling, under 120 words.
3. Collection page intro
Write a 60-word intro for our [collection name] collection. Tone: [plain / warm]. Don't claim limited stock unless I say so: [stock note].
Shipping and cancellation
4. Shipping policy summary
Summarise shipping: UK price £[amount] or free over £[threshold], dispatch in [days], carriers [list], international [yes/no + outline]. British spelling, under 130 words.
5. 14-day cancellation information
Write the cancellation information block for my checkout emails: customers can cancel within 14 days of receiving goods without giving a reason, how to notify us ([email]), return address [address], customer pays return postage unless faulty, refund timing. British spelling. Don't invent exceptions beyond: [list, e.g. sealed cosmetics, perishable].
Distance contracts for goods usually include a 14-day cancellation right; information and refund duties are in the Consumer Contracts Regulations (CCR 2013; GOV.UK: cancel online order). Some goods are excepted (for example sealed goods unsealed after delivery where hygiene applies, or perishable goods) — list only exceptions that truly apply.
6. Order confirmation email
Write an order confirmation for order [number]: items [list], total £[amount], dispatch estimate [days], delivery address on file, support email [address]. British spelling, under 120 words.
Recovery and reviews
7. Abandoned cart email (one only)
Write one abandoned-cart email: remind them of [item], price £[amount], link [URL], no fake countdown. Soft opt-in / consent assumed already handled by me. British spelling, under 90 words.
Marketing emails to individuals need PECR consent or soft opt-in where it applies (ICO electronic mail marketing).
8. Delay / backorder notice
Write a delay notice for order [number]: reason [honest], new ETA [date], options wait or cancel for refund. British spelling, under 100 words.
9. Review request after delivery
Write a short review ask 5 days after delivery of [item type], Google or Trustpilot link [link], no incentive. Under 50 words.
10. Negative review reply
Write a calm public reply to this review: [paste]. Thank them, apologise for [issue], invite them to email [address] with the order number. Don't argue. Under 80 words.
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FAQ
When does the 14-day cancellation clock start for goods?
Usually when the goods are received (with details in the regulations). Give clear cancellation information at checkout and in confirmations.
Can I refuse returns on sale items?
You can set a change-of-mind policy, but faulty or not-as-described goods still have CRA rights. Distance-selling cancellation is separate from your sale-label policy.