The AI TillComparisons · Email marketing
Comparison
beehiiv vs Mailchimp
Newsletter platform with a website, growth tools and ad income built in. Long-running email marketing tool with templates, automations and AI help with copy.
| beehiiv | Mailchimp | |
|---|---|---|
| Price | Free plan. Lite: $49 a month. Pro: $95 a month (monthly prices shown). | Paid plans start at $13 a month after a 14-day free trial; prices depend on your number of contacts. |
| Free plan | Yes. Free forever plan with the basics for getting started. | No. 14-day free trial of paid plans shown on the pricing page we checked. |
| Best for | Businesses that want to run a regular newsletter and grow it. | Shops and service firms that want lots of templates and integrations. |
| Watch out for | Ad and paid-subscription features sit on paid plans. | Costs climb with contact numbers. |
| UK notes | Priced in US dollars. | Our check showed US-dollar prices on the UK page. |
| Made by | beehiiv | Intuit Mailchimp |
| Checked | 2026-10-14 | 2026-10-14 |
Our verdict
For most small UK businesses starting out, beehiiv is the easier first pick because it has a free plan. Pick Mailchimp instead if this sounds like you: shops and service firms that want lots of templates and integrations.
UK price difference
Cheapest paid plans: beehiiv $49 (Lite, per month); Mailchimp $13 (entry paid plan, per month, by contacts). Mailchimp is $36 a month cheaper at entry level, though billing terms differ. Check on the provider page whether VAT is included before you buy.
Who should pick which?
- Choose beehiiv for: businesses that want to run a regular newsletter and grow it.
- Choose Mailchimp for: shops and service firms that want lots of templates and integrations.
Only beehiiv has a free plan, so you can try it first at no cost. Prices change, so check the provider's page before buying.
Other email marketing to consider
Brevo
Email, text and WhatsApp marketing with a simple CRM, aimed at small businesses.
Kit (formerly ConvertKit)
Email newsletters and automations for creators and small businesses that sell online.
Full details
beehiiv tool page · Mailchimp tool page · How we check prices
Sources
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