Our picks

Best video tools for UK small businesses (2026)

We compared 4 video tools using prices and plan details checked on each provider's own page on 2026-10-14. We haven't been paid for any placement; see how we make money.

Quick picks

Best free starting point: Descript. Descript has a free plan: Text-based editing and a chance to try the AI tools; no card needed.
Cheapest dollar-priced paid plan: OpusClip. OpusClip starts at $15 (Starter, per month).

All video tools compared

Tool	Cheapest paid plan	Free plan	Best for
Descript	$16 (Hobbyist, per person a month, billed annually)	Yes	Turning a phone video or podcast into short social clips.
Synthesia	$19 (Starter, per month ($14 billed yearly))	Yes	Staff training and how-to videos without filming.
HeyGen	$29 (Creator, per month, yearly billing shown)	Yes	Short promotional and social videos.
OpusClip	$15 (Starter, per month)	Yes	Anyone filming talks, podcasts or how-tos who wants short social clips.

Descript

Edit video and audio by editing the transcript, with AI tools for clean-up and clips.

Price: Free: $0. Hobbyist: $16 a person a month ($24 monthly). Creator: $24 ($35 monthly). Business: $50 ($65 monthly).
Watch out for: Free exports are limited; watermark-free export is on paid plans.
UK notes: Prices are in US dollars.

Synthesia

Make videos with AI presenters from a script: training, explainers and product videos.

Price: Basic: $0. Starter: $14 a month billed yearly ($19 monthly). Pro: $59 a month billed yearly ($89 monthly).
Watch out for: Credits limit how much video you make.
UK notes: London-founded company; priced in US dollars.

HeyGen

AI video maker with avatars and voice-overs for social posts and adverts.

Price: Free: $0. Creator: $29 a month. Pro: $49 a month (yearly billing shown).
Watch out for: Check the rules on using real people's likeness.
UK notes: Priced in US dollars.

OpusClip

Turns long videos into short clips for TikTok, Reels and Shorts automatically.

Price: Free: $0. Starter: $15 a month (monthly only). Pro: $29 monthly or $14.50 a month billed annually.
Watch out for: Credits are used per minute of video processed.
UK notes: Priced in US dollars.

How to choose

Start with a free plan or trial if there is one, and test it on a real job.
Prefer pound pricing if you want a predictable monthly cost.
Check what counts towards limits (calls, minutes, seats, contacts or credits) before comparing headline prices.

Head-to-head comparisons

Sources

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